Trusted by founders & marketers
From sustainable webshops to local lead gen — Michael runs the e-commerce accounts, Tom runs the lead-gen accounts.
- Flumo — Ecom · Michael · Visited
- WK Catering — Lead · Tom · Visited
- Fietsen Assistance — Lead · Tom · Visited
- Marjolein Veenma — Lead · Tom · Visited
- Field Promotions — Lead · Tom · Visited
- RawLight — Ecom · Michael
- Sacred Stones — Ecom · Michael
- Studio Luumi — Lead · Tom
- Mori Interieurs — Lead · Tom
- Executive Flight — Lead · Tom
- This Art World — Ecom · Michael
- JJ Sign — Lead · Tom
- Mr. Bubble — Lead · Tom
- Carcleaningnl — Lead · Tom
- prjct-ams — Ecom · Michael
- Concreto Home — Lead · Tom
- Creative Scalps — Lead · Tom
- Diseta — Ecom · Michael
- Gravity Nordic — Lead · Tom
- Gravity Nederland — Lead · Tom
- Het NLP Instituut — Lead · Tom
- Mu-Coaching — Lead · Tom
- My Cab Haarlem — Lead · Tom
- PurelyGoods — Ecom · Michael
- Purest Elements — Ecom · Michael
- Stellar Drone Show — Lead · Tom
- Stijlvol in Beeld — Lead · Tom
- Subsidie Expertise — Lead · Tom
- Tahon Talen — Lead · Tom
- White Cloudz — Ecom · Michael
- Yuman Art — Lead · Tom
- Laesera — Ecom · Michael
- Dokkodo — Ecom · Michael
Adsvantage is a performance marketing agency. The team is three people: Maxim builds the websites and runs CRO, Michael van Ruiten and Tom Keijdener manage Google Ads, Meta Ads and server-side tracking for Dutch brands.
No onboarding presentations. No account managers who forward your questions. The person you speak to is the person in your account.
Three problems
we solve
Lead generation, e-commerce growth, or tracking that actually works. Pick your problem.
Lead Generation
Your campaigns are running. Leads are coming in. But are they the right ones — and is the cost per lead sustainable? We make sure your budget goes to the people who will actually convert.
Learn more →E-commerce
More visitors won't save a webshop with a weak conversion rate. We combine campaign management with feed optimisation and CRO so your ROAS actually goes up.
Learn more →Tracking
If your data is wrong, your decisions are wrong. We set up tracking that measures correctly — including server-side via TAGGRS — so you're steering on real numbers, not guesses.
Learn more →From first call
to running campaigns
No 17-step plan. No kick-off with champagne. Just: one call, an audit, and your first optimisations live within two weeks.
Discovery call
What should the campaign deliver, what's the budget, what has and hasn't worked before? The questions that matter.
Audit
What's performing, what's burning budget, what's missing. The step most agencies skip.
Plan
Channels, budget, structure, timeline. You know exactly what we'll do — before we start.
Live
Campaigns live with correct tracking, optimising on real conversions from day one.
Optimise
Weekly check on the data. Budget moves to what works. Monthly update in plain language.
Ready to improve your results?
Book a free call →Three people who are
actually in your account
A 20-minute call.
No obligation.
You get a concrete picture of what your campaigns can do better. No sales talk. If there's nothing to improve, we'll tell you that too.